table of contents

4th quarter 2008           


County’s investment in community redevelopment areas (CRAs) key to encouraging capital investment and job creation

This year, the Volusia County Council will approve the expenditure of more than $10 million in property taxes to support improvements in 16 community redevelopment areas (CRAs) in seven cities in the county.

The county’s investment in the redevelopment of its urban areas has been an ongoing program since the mid 1980s and a partnership between the county
and the participating cities.

Each year, the County Council allocates millions of dollars in property tax revenue collected from properties within the CRAs. This property tax revenue is used by the cities to redevelop blighted areas that need improvements to encourage renewed private sector investments and residential and business opportunities.

There are active CRA neighborhoods in Ormond Beach, Holly Hill, Daytona Beach, South Daytona, Port Orange, New Smyrna Beach and DeLand.

Since 1990, the Volusia County Council has approved in excess of $51 million in CRA funds to assist these cities in achieving the goals of their CRA designated
areas.

The county resources are matched by city revenues generated from the incremental increase in the CRA tax base and by a portion of the taxable
revenues generated by the area’s hospital authorities for those CRA-designated neighborhoods.

Over the years, CRA funding has been used to improve several areas in Holly Hill and South Daytona along Ridgewood Avenue. The South Daytona CRA
has produced new design standards and zoning changes along Ridgewood to encourage new capital investment and commercial growth.

The community has benefited from these physical improvements as many new businesses have found their way into the city complementing many of the existing businesses that have benefited from CRA facade grants, community policing and code enforcement programs.

CRA capital improvements in Holly Hill and South Daytona are transforming the cities’ main transportation corridors with new public amenities such as sidewalks, entryway markers, median landscaping, streetscapes and signage.

DeLand’s use of CRA funding over the years has brought new life to the city’s downtown. The infusion of CRA funding has helped to lead a revitalization of
the downtown area into a lively daytime and nighttime destination for restaurants, the arts and a unique shopping experience.

Many of the CRAs have focused on the capital improvements necessary to attract new business and to encourage job creation. In Port Orange’s Eastport
Business Center, CRA funding has been used to stimulate new investment in the city’s older industrial area.

These CRA improvements have included the development of new construction sites for manufacturing and warehousing that has added to the community’s economy by attracting new job producing businesses.

More than any other city, Daytona Beach has benefited from the designation of five CRA districts.

These CRAs include the city’s old Main Street district, the Beach Street area and properties along Atlantic Avenue and International Speedway Boulevard. Daytona Beach has used the financial resources of the CRAs to support major
infrastructure improvements.

Improvements in roads and lighting, along with property assemblage, have encouraged hundreds of millions of dollars in new beachfront development,
façade restorations and small business investments. The Main Street CRA has been a major influence in the growth of the county’s Ocean Center and nearby
hotel developments.

Next year the County Council will review its role and participation in CRAs, its policy on expansion or designation of new CRA districts and the use of CRA funds.


Department of Economic Development
700 Catalina Drive, Suite 200, Daytona Beach, FL 32114
Telephone:
386-248-8048   FAX: 386 238-4761   Toll Free: 800-554-3801

Phil Ehlinger
Director

doed@volusia.org